Last updated: 8/2008

For Small Business Owners
Compare the ways you are currently getting customers...

"Here's How To Repeatedly Attract More Customers... Even If You're On A Shoestring Budget"

The practical roadmap that will carefully steer you away from mistakes & run supercharged results directly to your bottom line...

If you would like to finally discover how to effortlessly attract the maximum quantity of awesome customers without having to risk a lot of money, this will be the most important message you've read in a long time...

Hear From Some Of The People Who Have Discovered And Taken Action On These Lessons...

"Over a 2 year period your course created a $300,000 a year income. My sales doubled in 3 months from the time I set up a disciplined referral program. This is true and I can document it."
- Brian McDonald, Austin, Texas

"I have been able to book myself for over six months in advance with your techniques. I know first hand that following your system will fill your appointment book and give you the chance to build a profitable business. Best to you and thanks for your guidance"
- Hollis Tidwell, Executive Management Coach, Japan

"Two weeks before opening our business and for a month after opening we placed advertisements in the local paper, which has a circulation of 31,000, and had "no" response whatsoever. Around this time I had "stumbled" across your "Word of Mouth". Last month, our second month of trading, rose by a whopping 51% placing our business now in profit mode after only six weeks of trading. Everyday we get new clients and 60 % of them are due to referrals...when everybody was telling me that it would take at least 12 months for a new business to commence making a profit...I'm glad I didn't listen to them!! So, thank you, for your valuable advice! Regards,
- Valerie Carew-Reid, Queensland, Australia

"Ever since I was lucky enough to discover Martin Russell's Word of Mouth method, I have included his URL and philosophy as part of my teachings. Before Word of Mouth Magic, it traditionally took a North American 3 years to build an entrepreneurial business which would entirely support oneself, and an additional 5 years of advertising before one could totally depend on a word of mouth reputation. Martin Russell has indeed taught the hungry entrepreneurs "how to fish"... instantly!" Diana B Cherry, Canada

"Thank you for your brilliant ideas and implementation examples. Finally some practical marketing steps to increase bottom line for the small entrepreneur."
- Penny Govender, South Africa

"Hello Mr. Russell, your WOM program has helped my business out tremendously. So much, in fact, that it created a problem for me in that I desperately need to hire another person, but I have to somehow make the time to interview, hire, then train. That's not the problem. The problem is that in order to do that my customer service is going to suffer because I have to take that necessary "step backward" to make the next "two steps forward." What a nice problem to have."
- Jaime Aguayo, Whittier, CA

"Just finished your book "Word of Mouth Magic". I own and operate a fabric shop that specializes in quilting products. We have 2 brick and mortar locations with an active website. I have been frustrated in recent months with the traditional advertising options and your ideas and information are fresh and encouraging. I agree that the book I bought is just the one I need. I will prescribe it as mandatory reading for my store managers and we will "kick butt"!
- Deb Luttrell, Texas

"We are using the "Word of Mouth Magic" referral program to get new clients for our automotive service business. Right now we are offering "free gasoline" both to our new clients and the folks that refer them. This encompasses the "what's in it for me" aspect for people referring clients to us. The new letters and cards offering the gasoline, which is something we all have on our mind right now, are just beginning to go out. But, so far the response is really good! We offer $10.00 in free gasoline to all new clients who spend $40.00 or more in parts and labor to have their car serviced. Our referral clients, who hand out cards to their friends, family, etc... can earn up to $45.00 in free gasoline! Fuel prices are on everyone's mind right now, and we also are being sure to support our local charities who help out with winter heating costs for those many people who are struggling to keep warm during the winter months. We don't actually use this as a promo for our business but we let our clients know that we support charities in our area on our website. Thanks! And thanks for the great ideas!"
- Donna Rogers, North Carolina

But consistently we get referrals at will. Here's an example from Michael...

"I grew the customer base of my last business a whopping 235% in just 23 short weeks... solely by using word of mouth marketing methods!

It was a hair salon that was struggling when I came across it. I bought it to grow it up and then sell as quickly as possible. And using power word of mouth marketing methods, each customer, on average, brought us 2 referrals!

"Then when referred customers started sending along more referrals, this time from family, work associates and friends, that's when it really got completely going..."

But do you know what was most surprising of all about the salon? There wasn? anything particularly impressive about it! It wasn't flashy, high-profile, or located in a "good area".

The one thing that distinguished us was that we applied tried and tested word of mouth methods to actively and ethically generate more referrals. We weren't passive. We didn't wait around hoping. And most importantly, we didn't beg.

You see, as an entrepreneur, I buy a floundering business, hire a team, use marketing techniques to improve the turnover as well as the profit margins, then sell at at a higher price. I've used publicity, direct mail and advertising, amongst other methods. Yet, in my experience, nothing comes close to word of mouth marketing!"

But before we dig into just a few of the ways you can use these methods for your business, let's introduce you to some interesting (and money-making) facts about word of mouth. Here's why applying word of mouth marketing is...

Hugely More Profitable
Than Advertising!

For starters, you can grow by word of mouth for an amazing $0. This is actually achievable!

This is why word of mouth is the least risky (and most profitable) way to grow! And because word of mouth customers are so much more profitable, it will come as no surprise that if you aren't yet systematic about word of mouth you're...

Sitting On An Untapped Goldmine!

So what does all this mean for you?... We've finally written the complete word of mouth marketing book that, we believe, fills a huge void most business owners and marketers struggle in. The book is called "Word Of Mouth Magic". It's 71 jam-packed pages of every tested tool, strategy, and technique we have ever successfully used to bring in hundreds of additional customers, using word of mouth!

We will show you, step-by-step, how you can create the most sensational word of mouth marketing campaigns you?e ever come across.

If you're involved in any aspect of business or marketing at all...

What You Discover Here
Can Change Your Bottom-Line
Results Forever

In just a minute we'll share with you what others say about "Word of Mouth Magic". But first we will give you a small taste of how much it can dramatically and positively impact on your business results. So...

Here's some of what you'll discover when you put your hands on "Word Of Mouth Magic"...

The absolutely essential 3 decisions you have to take before you put in place any word of mouth marketing strategy. This alone can save you thousands!

The one most important secret to getting referrals... including exactly how you can ethically apply it to get maximum profit!

A truly "no-brainer" (yet commonly overlooked) way to attract the highest quality, highest profit, and most enjoyable clients by referral... automatically!

How you can easily "position" your business so that when your customer's friends, family, and associates go to compare you with your competitors they prefer to come to you.

The one huge (and extremely common) mistake a beauty salon owner made that cost her hundreds of dollars needlessly -- and how you can make sure you don't waste money the same way -- irrespective of what industry you're in. (This can save you even more than you currently spend on marketing right now!)

The story of an AMAZING Australian dentist who's taken his phone number out of the directory, locked his practice doors and doesn? take more clients except by invitation, and yet... his income is triple the average dentist, from a brief 3 day week!

The real reason people actually end up buying - the timeless truth of master sellers, entrepreneurs and "high-flyers" is finally revealed.

How to save $10,000+ a year on marketing costs with this simple little trick, and it only needs a few hours of your time... page 41 reveals it all!

"Real-world tips" from an entrepreneur who has been working day in day out in the trenches of small business - educating you on how you can find the shortcut ways to the absolute maximum growth and success.

"Word Of Mouth Magic" can completely alter the way you look at business.

But instead of just taking us at our word, here's what some marketing experts have to say...

"'Word Of Mouth Magic' has captured the essence of growing any business fast using the ultimate marketing tool word of mouth. If you want to become truly wealthy in business then you've got to be using word of mouth. It's the cheapest and most powerful way to jump your business profits. Buy 'Word Of Mouth Magic'. Then read it over and over. It is the ultimate step-by-step guidebook to multiple streams of word of mouth income that will reward you for years to come. I highly recommend it!"

-- Robert G. Allen. Author of the #1 New York Times Best Sellers, "Nothing Down" and "Creating Wealth", as well as other New York Time Best Sellers "Multiple Streams Of Income" and co-author in "The One Minute Millionaire".

"Amazing! 'Word Of Mouth Magic' really is a fool-proof, step-by-step roadmap to a lifetime of endless referrals! Use the strategies in this book and you will skyrocket the number of referrals you get and the profits you make!"

-- Joe Vitale, International #1 Best-Selling Author and World Renowned Marketer.

"As a Business Growth Strategist I get paid to help companies increase their profits and acquire new customers ... The strategy described on page 51 can turbo charge the number of new customers your business gets. I highly recommend 'Word Of Mouth Magic'."

-- Larry Benet CEO of Outside the Box Inc and The Sales Advantage.

" This is an utterly brilliant book! As a professional, I *thought* I knew how to get referrals but this book showed me otherwise. I've only skimmed the surface on getting referrals! This book showed me how to do it to the max: ethically, professionally, financially. This book tells all and shows you a systematic way to do it. No professional or small business owner should be without this book."

-- Joann Javons owner of Private-Practice-Marketing.com.

Listen, since we've understood how to get referrals, we've been able to compel between 12% to 100% of our new customers from our direct mail, advertising, internet, and PR campaigns, to refer 1, 2, 3, 4 or more friends. What wouldn't it be worth to you and your business to be able to do the same?

That's right...

A Freakin' Lot!

This is how we?e turned losing marketing campaigns into winners, and winners into runaway bonanzas. We simply added on word of mouth methods.

If you apply the exact same strategy, we will guarantee you'll make more money.

Yes, it can be really hard to build mega-successful word of mouth... if you don't have someone to show you exactly what you need to do -- someone who has been there ahead of you and can show you the way. In "Word Of Mouth Magic" we reveal it all! We take you by the hand, show you the roadmap, steer you away from the danger zones... it couldn't be easier.

There are so many profit making tools in "Word of Mouth Magic". Let me expose a few more of the scorching secrets you'll find in this marketing roadmap...

How you can dramatically boost customer loyalty towards you, so customers become yours for life...just by using simple, yet powerful techniques...

The NUMBER ONE psychological principle - used by all super-successful salespeople and marketers - that activates buyers to take immediate action... and how you can target this "secret" principle to get referrals faster than ever before!

The two ways you can think about what you do -- one leads to mediocre riches, the other to handsome fortunes. Which way are you thinking?

The deceptively simple reason that 80% of businesses are broke in under 5 years from opening the doors... and how you can use this knowledge to literally become the DOMINANT business in your market!

How you can set yourself up to "magically" attract the customers of your dreams... with 6 simple steps for a totally irresistible business, that brings you complete "ownership" of the profitable and enjoyable customers from your market.

The critically important steps that you must take before you implement any word of mouth strategy... so you can be prepared for endless referral business, along with escalating profits.

The single best time to ask someone for a referral... when you want a guaranteed yes!

The Marketing Safety Net - The one single thing you need to be taking care of so that you forever avoid costly marketing flops. (Chapter 10 exposes what the pros do so they profit big without ever risking their hard earned dollars.)

Look, we both understand the human skill of procrastinating. But can you really afford to? Let's be real... no one can predict what could happen in the future.

And to make completely sure you can only come out a winner with this, you are covered by the...

100% Ironclad Guarantee!

You can have a full 56 days to subject "Word Of Mouth Magic" to the ultimate test... without risk.

If you don't feel "Word Of Mouth Magic" has been worth it and more... in other words if you honestly feel you haven't made at least 10-times your investment by buying this, then we will happily refund you on the spot!

This means that you can study every strategy, apply every tactic, benefit from every amazing insight you discover in "Word Of Mouth Magic" for a full 8 weeks absolutely risk-free.

Is that completely fair or what?

Re-read over the guarantee for loopholes if you like. You will not find even one. The money-back guarantee is absolute. This is how sure we are that you will not only benefit, but massively profit from "Word Of Mouth Magic". See if we're right!

As you can well understand, with all the things you'll learn, the incredible guarantee we are offering, and beyond that the thousands of dollars you will save from using our costly learnings (instead of yours), this truly is a bargain.

After all, where else can you find a guaranteed return from your investment of 1000%?

But we are testing different prices.

This means we can't say how long we'll keep this special price open. After all, you are getting such a powerful result... a lifetime of endless referrals for each and any business you're involved in.

Plus, word of mouth is a marketing method that so few competitors are using to the level they could be.

They are all focusing on the same old, tired marketing methods so many other people use.

This is just one more reason that master marketers of the caliber of Jay Abraham, Robert Allen and Jon Spoelstra agree that word of mouth marketing is the easiest and best way to grow a business.